Bodywork Buddy has always had an email log so you can see when your clients received/opened their reminder emails. (Accessible from dashboard > account > email services > scroll down to email log.) Last I knew, no other online scheduling service offered this.
While it's a handy feature, we've had some members request a quicker, more "at-a-glance" way to see if clients haven't received or opened their email reminders. So we've implemented a new envelope icon in the calendar next to the client's name. An envelope outlined in white shows that the reminder has been sent, and the envelope will turn to solid white once it's been opened by your client. Pretty cool, right? Our members have been enjoying this feature for a few weeks now and the feedback has been pretty great.
Other ways to cut down on no-shows in your massage practice:
- Send text reminders.
Easy to do within BWB. Enable SMS services, have clients opt-in by texting the word "START" to 269-509-4288, make sure client's mobile number is on file.
- Have a cancellation / no-show policy and make sure clients know about it.
You can have your policies show within your email reminders, and you can also choose to have clients agree to your policies when they schedule online from your microsite.
- Train clients from the beginning that you might not be able to get them back on the schedule immediately if they miss or cancel their appointment. You might be surprised how clients will be able to make it work once they realize they won't be able to get back in for several weeks. I discovered this by accident when I was so busy that I really was booked out for a month in advance. Clients started saying that they didn't dare cancel, because they knew they wouldn't be able to get in until next month.
Even if you're not booked out for weeks in advance, you can show less openings in your schedule using Bodywork Buddy's "optimized time slots" feature. It only shows openings immediately before or after existing appointments, not only cutting down on large gaps in your day - but also creating a scarcity of available appointment times.
Do you have some useful tips to help cut down on cancellations and no-shows? Share here in the comments, I'd love to hear what has worked for you!