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Bodywork Buddy Blog

Bodywork Buddy: business management software for the solo therapist that keeps you organized and makes tax time a breeze.

Sunday, November 23, 2014

5 Tips to Boost Your Gift Certificate Sales This Holiday

5 tips to boost your sales of gift certificates this year:

  1. Create packages or bundled services for an experience rather than just one service. Create more value with add-ons rather than discounting your services.
  2. Have several gift options at different price points.
  3. Email your list promoting your gift certificates. Be sure to write it from the angle of helping them with their gift giving rather than trying to sell something.
    Remember to use email etiquetteNot sure where to start? Check out our past post on email marketing.
  4. Change your voicemail greeting to include info on gift certificates available.
  5. Include a banner or image on the home page of your website about gift certificate promotions. 

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